If you landed here to read my point of view, then you already understand why we are all so passionate about Bricks Builder, a paid product that helps you build WordPress websites.
For many, including me, it’s not just a product; it’s an emotion that allows us to turn our imagination into real-world, high-performing websites with clean code and full control plus flexibility for ourselves and our clients, without needing to write or juggle code, although you can if you want to.
In this article, I am going to express my thoughts about the main pillars and architecture of Bricks Builder from my perspective, and how important it is to keep them together and prevent them from falling apart.
So if you think this is something you’re interested in, feel free to read the article; if not, you can just stop reading and go back to whatever you were doing in the first place.
Pillar 1: The Bricks Builder
At the heart of the entire ecosystem is the product itself, Bricks Builder. It’s the foundation on which everything else rests.
Without a strong and flexible core product, no community or creator effort can truly thrive.
Bricks Builder is more than just a tool; it’s the canvas that empowers thousands of users to build websites exactly the way they envision them.
Its ease of use, combined with powerful features, appeals to both beginners and experts alike, making it the central piece that keeps everything connected and moving forward.
There are many similar website builders in the WordPress ecosystem, but Bricks stands out due to its community-driven product development approach.
This means the official team always listens to the community (even though they are mostly silent as they keep working on product development) and improves or adds features based on their feedback, which brings many awesome features to life.
Not only that, the official team always encourages creators to build content and products around Bricks, and they even allow sharing affiliate products in the official Facebook group if it adds value to the community, which, to be honest, most communities do not allow.
Pillar 2: The Community
Every community has its highs and lows, and the Bricks community is no different.
Over time, I’ve witnessed many moments of genuine helpfulness and support, where members come together to share knowledge, solve problems, and celebrate each other’s successes.
It’s this spirit that has helped the ecosystem grow and flourish.
However, like any growing community, challenges arise that can sometimes overshadow the positive.
It’s important to recognize both sides, the good and the not-so-good, so we can understand where things stand today.
So speaking from experience (and possibly a bit biased), recently I have seen that things are out of balance in the official Facebook group.
The community has become intolerant; instead of helping each other and providing constructive feedback, people tend to attack others whenever someone makes a mistake or doesn’t align with their beliefs.
This probably leads to posts being reported by multiple users, which causes the admins, moderators, or even Facebook to remove posts that shouldn’t have been removed in the first place.
And most of the time, the person who shared the post removes it themselves to save themselves from the non-constructive comments and unnecessary trash talk.
The Expert Syndrome
Most of the time, so-called experts get annoyed by beginner-level questions and demands for more addons like template kits because they think everyone who uses Bricks should only be experts and should know how to create things from scratch or set up their own system.
So they always try to shut down anyone who says something that doesn’t align with their perspective.
My humble request to those experts:
Bricks is for everyone, whether you’re a beginner or an advanced user, so please don’t try to impose your way of doing things on others; let them decide how they want to do things.
For example, I saw a post where a person asked why there aren’t enough template libraries in the market compared to other builders like Elementor.
Some people from the community went into attack mode as if he had committed a sin by asking the question.
They said things like:
- He should build his own.
- Why is he criticizing Bricks?
- There are enough templates in the ecosystem. Why does he need more?
- etc.
I am adding some screenshots from that post here (I blurred out the person’s name and profile image):
Which, in my opinion, is not a healthy way to answer.
I don’t completely agree with the question either because comparing Bricks with Elementor or Divi isn’t entirely fair; those products have been around longer and have a huge user base and popularity compared to Bricks.
But I still believe he had the right to ask the question, even if I don’t agree with him fully.
However, I agree with the idea that we never have enough of anything because there is always room and a need for something different for different people and use cases based on various factors.
Everyone has their favorite set of tools, add-ons, templates, and learning hubs, which is completely normal, but I disagree with the view that the existing solutions are enough and that the ecosystem doesn’t need any more resources.
My Personal Experience
When I announced this website (bricksism.com) after weeks of work, people left many negative comments in a non-constrctive way instead of encouraging a person who is just trying to help by creating content for free without asking anyone to pay to learn.
Many users said things like:
- I chose a terrible brand name
- I used a terrible color palette
- They don’t need another resource since there are already existing ones.
- etc.
I’m not linking the community posts as references here, as I don’t want to harass anyone, even if they’re a troll.
Also, I don’t want to do any name-calling here.
Plus, all my recent posts have been removed from the groups, which I will discuss later in this article, so anyway I can’t link them even if I wanted.
However, I have one particular recent example out of many that I would like to share here.
Please check the screenshots to decide for yourself (I blurred out the person’s name and profile image):
They made fun of everything possible, which was truly discouraging for me because. Even after all these, I always try to be polite and humble with everyone in the community.
Also, I put a ton of time and energy into creating these resources, and I truly want to help the community.
At the same time, I don’t think there’s anything wrong with sharing what I’ve worked hard on, even if there’s a bit of self-promotion or monetization involved.
But some people think it’s wrong (check out the screenshots below), and I am trying to get around the community rules, which I don’t agree with because I think it’s totally fine to promote my stuff on my website.
Just to share my past experience with the Oxygen community as an example, as an early user, even though I never created a dedicated website for it or posted content separately from my other unrelated content, the community always encouraged, respected, and supported me.
Now, it’s highly likely that some people will ask me to go back to Oxygen and question why I am using Bricks if I have so many complaints.
But trust me, I am not here to criticize anyone or anything; I am just trying to point out what’s going wrong here and how we should think about fixing these issues with an open mind.
Pillar 3: The Creators
If we really want the Bricks ecosystem to thrive, then we need more community members, from noobs to pros.
We also need more creators who contribute to the ecosystem by creating content or products targeted to both types of users, noobs or pros, as everyone has their own needs based on their current conditions, like skillsets.
But because of the community sentiment, the moderation team imposed a new rule allowing only one promotional post per month.
In my honest opinion, being a product owner myself, this is an uncalculated bad decision.
Here’s what I think about this new rule:
If someone puts in the effort to create content or a product around Bricks, they should be given a fair chance to promote it in the official community, just like earlier creators did and became well-established in the ecosystem.
Outside of the official community, it’s extremely hard to get noticed if you’re creating content or selling a Bricks add-on, given the niche nature of the content or product and limited organic reach.
These new rules will discourage creators who want to build new products because, without a way to promote and generate sales, many will stop creating altogether, which will obviously please those so-called experts who don’t want the ecosystem to grow beyond its current state.
That will eventually harm the overall Bricks ecosystem and its growth in the long run.
Architecture: The Ecosystem
At the core of any thriving ecosystem lies a delicate balance. Just like a well-built, strong structure depends on its pillars standing firm together, the Bricks ecosystem relies on the harmony between its main pillars: the product, the community, and the creators.
Each pillar plays a vital role, and when one struggles, the whole structure feels the impact.
This connection means it’s not enough for us to simply care about our own pillar; we have to respect and support the diversity of people and ideas across all pillars if we want the ecosystem to truly thrive.
I think even if we disagree on many things, we still agree on one thing: we all want the Bricks ecosystem to thrive and grow.
If that’s true, then it’s high time to be a little more tolerant.
Instead of relying solely on our own biases and beliefs, we should try to understand what others are saying or offering and provide our support and constructive feedback with empathy and emotional intelligence, not just non-constructive criticism and imposing our own beliefs.
Not everyone in the ecosystem is from the same place, same perspective, same situation, same goals, same problems, or same level of skillset, experience, and understanding, but everyone is important and should be treated equally.
Dysfunction: The Challenges
Let’s be real; every community runs into problems from time to time, and Bricks is no different. I’m not here to sugarcoat anything.
When you pour your energy into helping others and feel like it just vanishes or goes ignored, it stings.
That’s why it’s so important to talk about what’s actually going wrong, not just pretend everything is perfect.
We all want a healthy environment where creators feel motivated, not shut down or left in the dark when something goes sideways.
If we don’t call out the issues, how can things ever get better?
Disappearing Posts & Lack of Communication
For example, I posted about the Bricksism.com website announcement and the Bricks Builder Addons Directory launch (which took me a few weeks to build), both of which are free and non-promotional resources meant to help the community.
Unfortunately, all of these posts have disappeared from the group.
It seems someone from the moderator team, or maybe Facebook itself, removed them without providing any feedback or reason, probably due to mass reports.
If something was wrong, I wish I had been told so I could adjust the posts if necessary, but instead, they’ve just vanished into thin air.
The Creator Motivation Problem
If this continues, why would content creators like me want to keep putting in the effort to produce helpful resources?
I’m deeply passionate about Bricks Builder, so I created this entire website around it and developed multiple full-site template kits as well.
These take significant time and effort to produce.
But if our posts keep getting removed from the community, how can we stay motivated?
Bricks Builder is a very niche product, and outside the official community, it’s really hard to get traction for those resources and products.
The Overly Restrictive Rules
Instead of imposing such strict rules, they should allow people to share promotional posts but with conditions; for example, requiring that 70% of posts be educational and 30% promotional, or something similar.
That would encourage creators to make valuable content and give them a fair chance to promote their products.
But right now, they’re even removing educational posts without giving any feedback or reason.
That’s discouraging, and many creators might end up shutting down dedicated blogs and products around Bricks.
Since there’s almost no chance of getting traffic from Google after the AI revolution, it has hugely reduced visibility for most small creators.
Diversity: The Solution
Honestly, when things start feeling off or disconnected, I think the answer is to double down on diversity; not just in what we create, but in who we are and how we see things.
A community only grows when it actually represents everyone in it, not just the loudest voices or the same old perspectives.
That’s why I feel Bricks needs leadership to step up and lay out a vision that actually fits all of us.
Rules and guidelines are a start, but real change comes from making space for new ideas, different backgrounds, and all sorts of creators to bring something unique to the table.
I think the Bricks team needs to intervene and take time to set a clear vision, goals, and expectations for what they want from the community and creators.
Though they added some rules in the Facebook group, that’s not enough.
Bricks is no longer just a product; it’s an ecosystem; a movement like WordPress itself, where people are so passionate about the product that they go above and beyond to help it thrive.
Conclusion
The ecosystem will succeed only when Bricks, the community, and creators work together.
Compatibility and tolerance are the most important things to keep everything together cohesively.
I know my point of view from this article may offend many users from the community, but trust me, I am not here to disrespect or pull down anyone, as I believe we are all important for the ecosystem, and we all have the same amount of rights and responsibility for the ecosystem.
With that being said, if you still disagree with my opinions, then feel free to share your thoughts in the comments in a constructive way, as I believe everybody has equal rights to raise their voice.
Or you can simply ignore my posts and block me if you think that’s essential; I am no one to judge.
But if you agree with me, then please raise your voice by leaving your take on this matter in the comment section of this article, because whoever reads this post will go and check comments, which will be there forever (as long as my blog stays alive), unlike Facebook group comments, which will be buried after a few days and will be untraceable.
